WebJun 5, 2024 · These are the 4 from Fanatical Prospecting by Jeb Blount but with additional notes/context: 1. Hook (Intro) Attention grabber – Get their attention with a compelling subject line + opening sentence/statement This first part must be a trigger to instantly grab the prospect’s attention Businesses can survive only when there are sales. It is essential, but only a few people understand how they work, and experts give advice that doesn’t seem effective. They are trying to sell you a shortcut for success that is not true. Some salespeople fall for it as everyone wants instant success. Sales can be a time … See more In Fanatical Prospecting, the author says that he adds humor at conferences by asking – How do you get a salesperson to stop working? Answer: Put a phone in front of him, being the most stressful part of his job, and he will … See more When a friend tells you he knows a stock option that guarantees money and wants to invest all his savings in it, what would you say? The chances are that you would ask him to be careful … See more In sports, athletes are obsessed with statistics as the difference between first and second place is just a few seconds or centimeters. They know that by inspecting their numbers and tweaking them, they can improve their … See more Salespeople have to bring in a steady stream of prospects. The top sales professionals know that prospecting is the only way to do so. … See more

Sales Cliff

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Anthony L. McEachin - Sales Development Student

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